“Euphoria” popularity on the rise

Jose Guzman | Writer

Euphoria has been nothing but the talk lately; amassing a whopping 13 million viewers in the season 2 premiere on January 9. Back in 2019, however, the series received an average of 6 million concurrent viewers, which is still impressive.

So, how did Euphoria get so popular?

To begin, “Euphoria” is an American teen drama set in modern times. The story involves characters like Rue, played by Zendaya, a teenage addict with a lot of trauma; and Jules, a girl new to town that befriends Rue. The story focuses on drugs, friendships, and love.

Now that you have a general understanding of the story, it’s important to note that season 1 has an average of 8.6 stars on IMDB, an audience score of 85% on Rotten Tomatoes. Season 2 only seems to achieve higher numbers and ratings, amassing an average of 8.9 on IMDB, with an 87% on Rotten Tomatoes. Euphoria’s viewer count has seen a total increase of over 200% from seasons 1 to 2.

Euphoria is a unique show in its own way, with many memorable moments that trend on Twitter. Just this year, the show has hit a staggering 650,000 engagements and 50,000 retweets, shadowing the second most talked-about show "All of Us Are Dead" by almost double.

In January, the show was also the most trending in America, as it was trending for three consecutive weeks. With the internet running as it usually does, Twitter did not hesitate to make memes about the show.